LEARN TO DIRECT COMMERCIALS PROFESSIONALLY

Free Filmmaker Consultation upon completion of any course.

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YOU'LL LEARN MY TRICKS & BEST PRACTICES

You will learn to direct commercials for a living from a filmmaker directing commercials for a living.

CURRICULUM

Two-hours of instruction & methodology, exclusive behind-the-scenes footage from set and downloadable treatments from my 1200 spots.

  • 1

    What is a Commercial Director?

    • 02 How I got started directing for advertisers.

    • 01 What is a Commercial Director?

    • 03 Why does a Director take a job?

    • 04 How does the Director get hired?

  • 2

    Pre-Production: Fix it in prep.

    • 05 Pre-Production.

    • 06 Casting with the Brady Method.

    • 07 How to run your Tech Scout.

    • 08 The Agency & Client Pre-Production Meeting.

    • 09 The night before the shoot.

  • 3

    Shoot Day: Every day on set is a great day.

  • 4

    Post Production: The Commercial Director's role.

    • 16 Post Production in the commercial world.

  • 5

    Case Study: Valley Toyota "Pat TV" Campaign.

    • 17 Case Study: My history with "Pat TV" and Valley Toyota.

    • 18 Behind The Scenes: ADVENTUROUS

    • 19 Behind The Scenes: CAREER DAY

  • 6

    What kind of filmmaker are you?

    • 20 Put yourself in a box to make it easy for people to sell your talent.

    • 21 Thank you.

  • 7

    Behind The Scenes "Concussion" Toyota 2021

    • Behind The Scenes 2021: "Concussion Protocol" Valley Toyota

  • 8

    Behind The Scenes "Treeyota" Toyota 2021

    • "Treeyota" final :30 spot

    • Behind The Scenes "Treeyota" 2021

  • 9

    Behind The Scenes "Save-ior" Toyota 2021

  • 10

    Behind The Scenes "Steep Roads" Toyota 2017

    • Steep Roads Finished Spot & Treatments

    • Steep Roads BTS Video.

    • Built To Amaze VFX BTS

  • 11

    Bootcamp Discount & Promotional Trailers

    • Commercial Directing Bootcamp Promo.

    • Commercial Directing Masterclass Trailer.

Watch Intro Video

EXCLUSIVE BTS FROM MY ACTUAL SHOOTS

Behind The Scenes where I tell you how I do things and why. It's real-world experience and you are right there with me. I'm always adding new material.

100% 5 STAR REVIEWS

5 star rating

Directing Treasure Awaits

Anthony Carabotta

It's difficult to find resources specifically for commercial directing, and Jordan has, time and time again, proven himself to be one of the best sources of ...

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It's difficult to find resources specifically for commercial directing, and Jordan has, time and time again, proven himself to be one of the best sources of education in the industry. His Masterclass is certainly no exception. It’s filled with knowledge that is easily applicable to various levels of directing, and that can help set you on the path towards mastery. Best of all, it’s topped off with Jordan’s signature witty flourish. Thanks Jordan!

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5 star rating

In-Depth, thought provoking, incredible!

Christopher Aumen

As far as masterclasses go, this is about as niched down as I've seen. And that's an incredible thing because as much as I love some 'other' masterclasses f...

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As far as masterclasses go, this is about as niched down as I've seen. And that's an incredible thing because as much as I love some 'other' masterclasses from non-commercial directors, they're mainly high-level conceptual speak with little to no actionable insights. In this course Jordan brings the goods, the magic, dare I say, the voodoo.

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5 star rating

The Playbook for a Commercial Director's Craft and Career

Stew Redwine

This course is solid gold. Jordan tells you exactly how he does it. He simply and practically takes you through his craft. (Which is really what asp...

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This course is solid gold. Jordan tells you exactly how he does it. He simply and practically takes you through his craft. (Which is really what aspiring Directors need to know, whether they know it or not.) And he doesn't shy away from exploring the more elusive aspect of Directing, taste. Then he tells you how to get work, how to make yourself marketable, and how those things add up to building a career. What you get here is THE practical program for how to approach and execute your material, lead, work with people, solve problems, tell a story, and more... and HOW Jordan has applied it 1,200 times, and counting. If you want those kinds of numbers one day, then listen to what Jordan has to say. Watch this course. Get his book. Go to Commercial Directing Bootcamp. Say thank you, because he sure didn't get what he's giving here in such a distilled form, and then get out there and do likewise.

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5 star rating

Invaluable info

Maciek Sokalski

Jordan's ability to be concise yet connect all the dots in theses videos of the commercial directing process I really believe is invaluable. It's one thing t...

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Jordan's ability to be concise yet connect all the dots in theses videos of the commercial directing process I really believe is invaluable. It's one thing to explain one or two jobs, but this course really dives into the norms and some of the curve balls you might get thrown throughout. It's clear that Jordan has been doing this for a long time, is thoughtful about how he does it, and It's all the stuff you wished a seasoned professional could tell you if you had a chance to hang out with them.

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5 star rating

Years of experience in 2 hours of practical advice.

Kevin O'Brien

This masterclass was fantastic. I have 10 years of directing experience, but am newer to the world of commercial directing. This masterclass (and most of Jor...

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This masterclass was fantastic. I have 10 years of directing experience, but am newer to the world of commercial directing. This masterclass (and most of Jordan's work) gives me priceless insight into the process of the advertising world so that I can, in fact, respect that process. If you're familiar with Jordan's podcast and book, you get an even deeper dive into some of his best practices and experiences. His BTS footage and case study is worth the price alone.

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5 star rating

A Jedi trainning from a Jedi Master!

Caio Souto

Jordan Brady's Directing Master Class is the best online course for the filmmaking business by far. In it you will go step by step in the whole process of di...

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Jordan Brady's Directing Master Class is the best online course for the filmmaking business by far. In it you will go step by step in the whole process of directing a commercial with a hands on approach and point that only someone with years of experience can have. If you desire to work as a commercial director, this is the course for you. If you read Brady's book "Commercial Directing Vodoo", this course is a deep dive into the elements found in the book. There are severall PDF's with examples of treatments and storyboards that cannot be found anywhere else on the internet - Rare Golden Nuggets for any commercial Director in the making. You will also see spots that went on air and the whole process in making them into being, which is fantastic. Jordan Brady lays out and explain the entire process dor you to learn and respect. Amazing!

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5 star rating

This Masterclass is a MUST for Commercial Directors

Alex Hansen

Jordan is not only a wonderful human being, but he's very knowledgable, creative, and strategic in directing commercials.

Jordan is not only a wonderful human being, but he's very knowledgable, creative, and strategic in directing commercials.

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5 star rating

Fantastic!

Katya Loban

This is exactly the class on commercial directing I was looking for. Thank you Jordan for putting this together - very valuable advices. Love the humor, laug...

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This is exactly the class on commercial directing I was looking for. Thank you Jordan for putting this together - very valuable advices. Love the humor, laughed out loud quite a few times :) Appreciated your honesty and the clever tricks - fantastic content!

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5 star rating

Great

Chris Leclerc

If you're looking to sharpen your skills as a filmmaker and artist, I would highly recommend this course. Jordan brings a wealth of knowledge in every area o...

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If you're looking to sharpen your skills as a filmmaker and artist, I would highly recommend this course. Jordan brings a wealth of knowledge in every area of this course; it's digestible and to the point. If you're looking to up your game and sharpen your craft, this is for you. @Jordan, thank you for making yourself available to your community and allowing us to learn from you! -Chris

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5 star rating

When Writers Learn To Direct - Outstanding Wisdom for Asp...

Roby Brown

As a former ad agency copywriter, I'm familiar with the process of fretting that the production team is bringing your precious script to life the way you env...

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As a former ad agency copywriter, I'm familiar with the process of fretting that the production team is bringing your precious script to life the way you envisioned it as you munch snacks in video village. Now that I'm in the director's chair, I know how to honor the vision, work with the crew, and finesse the talent in order to produce a reel-worthy spot. Jordan's wisdom has shown me the full side of directing commercials and given me tools to up my game. This Masterclass will do the same for any filmmaker, no matter if they have worked in the advertising/client world. The director's treatments and storyboards included are pure gold, showing you ways in which to pitch your vision. Thank you, Jordan, for this insanely valuable course. And on behalf of all copywriters, I do apologize for asking a set dresser to move a prop. Which I have done. Many times.

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5 star rating

It's the little things

Othello Banaci

We see end products, we see bts but what about practical things you don't document. That's my take on the class, X factor items. Think about it, take a lap a...

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We see end products, we see bts but what about practical things you don't document. That's my take on the class, X factor items. Think about it, take a lap and decided what lane you want to be in.

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5 star rating

Value

Tyler Sloan

Found this course to hold a lot of value!

Found this course to hold a lot of value!

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WHAT YOU WILL LEARN

You will learn how to win better jobs, shoot better spots with bigger budgets so you make more money. I cover conference calls, working with actors, leading the crew and collaborating with agency folks and clientss.

HIT ME UP

@thatjordanbrady

Filmmaker, Founder, Instructor

Jordan Brady

Filmmaker Jordan Brady has directed over 1200 commercials for major brands with top agencies. In 2015, he founded Commercial Directing Bootcamp and regularly gives seminars on the art, craft & business of directing spots. In 2020, with the addition of the online Commercial Directing Masterclass, the Film School was created to house all things related to help filmmakers tell better stories for brands and agencies. Jordan also hosts "Respect The Process," a weekly filmmaking podcast. Jordan has directed four narrative feature films as well as three full-length documentaries on stand-up comedy. He can be heard weekly as the Host of "Respect The Process," a podcast about storytelling for brands. He is also the author and illustrator of the best-selling book "Commercial Directing Voodoo." He lives in Los Angeles with his wife and four children and is fun to google.
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COMMERCIAL DIRECTING BOOTCAMP

$100 off my in-person seminar. It's 8 hours of an even deeper dive into signing with Production Companies, how to do conference calls and zoom pitches effectively and more.